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      <image:title>DCA Digest - Animation and/or live footage:  which to choose? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>DCA Digest - Telling your story - See “unpleasant letters from lawyers” above.</image:title>
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      <image:title>DCA Digest - Telling your story - Immunoassay testing for a viral disease at a glance!</image:title>
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      <image:caption>The most effective videos are short and to the point– preferably around 90 seconds, with a maximum runtime of three minutes (in most circumstances).</image:caption>
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      <image:title>DCA Digest - Telling your story - We have many years of experience writing specifically for video and would be delighted to help!</image:title>
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      <image:title>DCA Digest - Brevity:  the North Star of scriptwriting - DCA offers script editing as well as scriptwriting services!</image:title>
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      <image:title>DCA Digest - Brevity:  the North Star of scriptwriting - Our writing team has years of experience.</image:title>
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      <image:title>DCA Digest - Brevity:  the North Star of scriptwriting - Removing the right things allows your audience to focus on what’s important.</image:title>
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      <image:title>DCA Digest - So, you’re going to be on camera… - If you’re going to deliver a scripted statement</image:title>
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      <image:title>DCA Digest - So, you’re going to be on camera…</image:title>
      <image:caption>If you’re going to be filmed working, interacting with your colleagues, or otherwise going about your day</image:caption>
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      <image:title>DCA Digest - So, you’re going to be on camera… - The main thing to remember</image:title>
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      <image:title>DCA Digest - So, you’re going to be on camera… - If you’re going to be interviewed</image:title>
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      <image:title>DCA Digest - So, you’re going to be on camera… - What to wear</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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    <image:image>
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      <image:title>DCA Digest - What am I going to wear? - White (unless it’s required PPE like a lab coat):</image:title>
      <image:caption>You may blend in with the background or reflect other colors around you.</image:caption>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear? - Graphics or brand logos (other than your company’s):</image:title>
      <image:caption>A brand logo could imply that your company endorses that brand or product, and other types of graphics could look messy or even be controversial.</image:caption>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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      <image:title>DCA Digest - What am I going to wear?</image:title>
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    <lastmod>2024-03-12</lastmod>
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      <image:title>DCA Digest - A few of DCA’s favorite things - Lifetime learning and exploration</image:title>
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      <image:title>DCA Digest - A few of DCA’s favorite things - The Life Science Biz</image:title>
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      <image:title>DCA Digest - A few of DCA’s favorite things - Human stories</image:title>
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      <image:title>DCA Digest - A few of DCA’s favorite things - Filmmaking, design, and music</image:title>
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      <image:title>DCA Digest - A few of DCA’s favorite things - Business, the work experience, and economics</image:title>
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      <image:title>DCA Digest - Gratitude and Thanksgiving - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2024-03-11</lastmod>
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      <image:title>DCA Digest - The Unravel Project - Jennifer and my son at a theme park when she was four and he was three.</image:title>
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      <image:title>DCA Digest - The Unravel Project - Jodi</image:title>
      <image:caption>1977-1994 Forever 16</image:caption>
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    <image:image>
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      <image:title>DCA Digest - The Unravel Project - Jennifer Lynn Kranz</image:title>
      <image:caption>2008-2014 Forever 6</image:caption>
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      <image:title>DCA Digest - The Unravel Project - Make it stand out</image:title>
      <image:caption>Interview day</image:caption>
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    <image:image>
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      <image:title>DCA Digest - The Unravel Project - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2023-09-19</lastmod>
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      <image:title>DCA Digest - Show and Tell - Make it stand out</image:title>
      <image:caption>(one show, three tells)</image:caption>
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    <image:image>
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      <image:title>DCA Digest - Show and Tell - Make it stand out</image:title>
      <image:caption>(one show, two tells)</image:caption>
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    <image:image>
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      <image:title>DCA Digest - Show and Tell - Make it stand out</image:title>
      <image:caption>(one show, one tell)</image:caption>
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    <lastmod>2023-05-31</lastmod>
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    <loc>https://www.dcadigest.com/blog/customer-testimonials-part-1</loc>
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    <lastmod>2023-04-26</lastmod>
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      <image:title>DCA Digest - Customer Testimonials - Make it stand out</image:title>
      <image:caption>Alia sits in the interviewees’ chair for a lighting check</image:caption>
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    <lastmod>2023-05-31</lastmod>
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      <image:title>DCA Digest - Make Your Videos More Accessible - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/634f1e343bd96c6f71c1e357/67d4ee2c-6971-4b6e-b162-feeba8b0257d/Screen+Shot+2023-03-27+at+2.07.29+PM.png</image:loc>
      <image:title>DCA Digest - Make Your Videos More Accessible - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>DCA Digest - Make Your Videos More Accessible - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>DCA Digest - Commitment to DEIRA - DCA GROWTH</image:title>
      <image:caption>If you’re a long-term client, you’ve probably noticed that DCA has grown over the last couple of years. This growth has allowed us to provide better products for our clients, and to further explore what we can contribute to the scientific community.  As leaders in scientific communication, we are uniquely positioned to help shape how the stories of science are told, and how science and scientists are represented.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Our fearless leader</image:title>
      <image:caption>DCA’s Founder and Creative Director, Tyler Kay, has assembled a team that works together with fantastic synergy.  Many of us have worked with him—and each other—since the early 2000s.  Tyler is in charge of sales, business development, relationship-building, overall creative vision, and keeping all of us on our toes.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Keeping focus</image:title>
      <image:caption>Our Director of Photography (DP), Joseph, is most often found behind a camera.  He’s excellent at lighting and angles and generally making you look great when you’re on screen!  He’s also a fantastic visual storyteller; weaving together interview segments and footage to convey the most complex topics clearly and beautifully.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Fix it in post</image:title>
      <image:caption>Wynn is an amazing video editor who got his start interning at a film studio owned by former Raiders coach John Madden.  Along the way, he has gained a ton of knowledge and experience in all aspects of film production.  That means that along with editing, he does a little of everything—including being essential on shoots for setup, additional direction/camera work, monitoring, and more.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Make it so</image:title>
      <image:caption>With more than 15 years in video production, Ben is DCA’s human Swiss army knife. He takes our storyboards and brings them to incredible 2D animated life, integrating text, imagery, and characters with voice over and music. He also works in 3D, combining CAD designs with custom creations in a wide range of visual styles.</image:caption>
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      <image:title>DCA Digest - Meet the Team - PIXEL perfect</image:title>
      <image:caption>Our Art Director, Nate, has a film degree, 20 years’ experience in video editing, and a special talent for visual design.  He’s responsible for drawing our 2D animated elements, infographics, and more.  Nate makes sure all of our animations are brand compliant, and that nothing is off by even a pixel— but also has a knack for finding creative ways to visually convey complex scientific concepts.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Lights, camera, RENDER!</image:title>
      <image:caption>Luis, also known as Otavio, is our Lead Animator and Motion Designer.  He has over 20 years of experience in editing, post-production, and motion graphics and started working with Tyler in 2007.  The beautiful 3D renders and animations of your products and their mechanisms of action are his work.  We’re amazed every single time we see a new one.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Let me fix it!</image:title>
      <image:caption>Vince, our Senior Producer, is your main point of contact during your project. He’ll coordinate communications, organize content and other assets, and generally keep things moving along. He has a masters’ in film/directing (check out his film Gordo on YouTube sometime!) and will happily jump in to fill any role needed on a video shoot.</image:caption>
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      <image:title>DCA Digest - Meet the Team - Finding the story</image:title>
      <image:caption>Alia (pronounced like Malia without the M) is DCA’s Senior Writer and Associate Creative Director.  She has a Ph.D. in molecular biology and a passion for scientific communication that has driven her career.  She can often be found consulting with the design team to get a scientific drawing just right or with an editor to decide what part of a video draft can be cut.</image:caption>
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